Interview with Dr. Sarah Duvall
Founder of Core Exercise Solutions
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Conversations with the hardest working women in the industry
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Actionable tips and advice for growing a business from the ground up
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Real-world examples of inspiration and perseverance
Topics to Elevate Your Business
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Find Your Niche in a Saturated Market
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Grow Organically Through Social Media and Google Search
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Hire the Right People and Build a Team You Trust
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Listen to Your Audience for Content and Product Creation
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Low Ticket vs High Ticket Strategies
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Business to Consumer vs Business to Business Marketing
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Tactics for In-Person and Online Events
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The Tasks You Should Outsource
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Specific Online Tools for Business Growth and Management
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The Time It Takes to Run a Successful Instagram Account
Unlimited Access
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- 24 Interviews With Top Women in the Industry
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- Bonus Lesson on Sales Funnel
Special Interview Guests
Dr. Shanté Cofield, PT, DPT, OCS, CF-L1 - Founder of The Movement Maestro
Building a Personal Brand, Committing to the Long-Haul, B2C vs B2B and Podcasts
Length: 1 hour 9 minutes
Physical therapist turned entrepreneur, Dr. Shanté Cofield, aka The Movement Maestro, is an international speaker, the host of Maestro on the Mic, a podcast that has received over 1 million downloads to date, and the founder of The Movement Maestro LLC, a social-media based company that teaches health and fitness professional how to build profitable online personal brands. Shanté is a proud SoCal resident, drives a hyper green Jeep Wrangler, and wishes to leave you with this message: Be relentless in the pursuit of what sets your soul on fire.
Dr. Jen Fraboni, PT, DPT - Founder of Jen.Health (@docjenfit)
Speaking Your Audience’s Language, Customer Confusion, Social Media and Mentorship
Length: 37 minutes
Dr. Jen Fraboni, PT, DPT, is an internationally-renown physical therapist specializing in helping people overcome chronic pain and maximize physical performance. As the founder of the new platform and app, “Jen.Health,” she brings a unique, whole-body approach to strength, mobility and pain-free living. In 2019, Jen was named one of the top 50 most influential healthcare professionals. Jen’s easily accessible approach has garnered her more than half a million followers on social media and millions of views of her health and fitness videos. Jen has been featured in Shape Magazine, Self Magazine, Men’s Fitness and Muscle and Fitness and in 2020, graced the cover of Oxygen Magazine. During the pandemic, she helped ease back pain with her feature on Good Morning America and NBC. Dr. Jen is the co-host with her husband, who is also a Doctor of Physical Therapy, to a popular podcast called "The Optimal Body Podcast.”
Eléa Faucheron - Co-Founder of Move Think Smile
High-Ticket Products, Facing Imposter Syndrome and Overcoming Burnout
Length: 43 minutes
Eléa specializes in business growth for integrative and holistic health practitioners who are dedicated to tipping the scales from sickness to wellness.
An author, a CTI Coach and world-renowned business burnout expert, Eléa excels at helping wellness experts have more impact...while having a healthy health company and the freedom to enjoy it.
Nancy Anderson - Founder of Birth Recovery Center & Move Your Bump
Putting in the Reps, Building Apps and Being Truly Authentic
Length: 47 minutes
Nancy Anderson (M.S. Kinesiology) is an entrepreneur, celebrity trainer, nutritionist, and pre and post-natal specialist with 20 years of experience in the field of fitness & nutrition. Before starting her own online brands, she spent many years of her career working as a Head Trainer at Under Armour World Head Quarters, Curriculum Lead and Master Trainer for Barry’s boutique fitness studios, and running her own private book of clients in Baltimore, Dallas, LA & Orange County CA. Nancy is currently the founder and president of 3 health and fitness apps: Nancy Anderson Fit, Move Your Bump, and Birth Recovery Center. She and her team have helped hundreds of thousands of women reach their goals post pregnancy with her Post Pregnancy Ab Rehab and currently they work with tens of thousands of women per month across their health and fitness applications.
Meghan Callaway - Owner of Meghan Callaway Fitness
Efficiency Tips, Recycling Content and Managing Negative Comments
Length: 54 minutes
Meghan has been an in-person coach for over 19 years, an online coach for over six years, and an avid multi-sport athlete for most of her life. She has helped thousands of people worldwide reach their goals, and achieve a level of strength and empowerment they didn’t even know existed.
When it comes to her coaching, her content, and her own training, she uses a “3 E” approach. She always wants her clients (or people who follow her work) to feel EDUCATED, EMPOWERED, and EXCITED. The “3 E’s” have been a total game-changer for her as a coach and as an educator.
Dr. Jessica Reale, PT, DPT, WCS - Owner and Founder of Southern Pelvic Health
Organizing Live Events, Holding Boundaries and Taking Your Passion to the Next Level
Length: 59 minutes
Dr. Jessica Reale, PT, DPT, WCS is the owner and founder of Southern Pelvic Health in Marietta and Atlanta, GA and has specialized in pelvic health rehabilitation for over 13 years. She is passionate about continuing education and has taught pelvic health continuing education coursework to hundreds of clinicians nationally and internationally. She co-owns and teaches through Pelvic Floor University, and co-founded PelviCon- a pelvic health rehabilitation educational conference. She is passionate about advancing clinical research and best practice and co-authored “The Role of Physical Therapy in Sexual Health in Men and Women: Evaluation and Treatment” published in Sexual Medicine Reviews in 2019. She additionally guest lectures regularly at local universities and supports growth and education for other clinicians through both private and small group mentoring programs.
Dr. Nicole Cozean, PT, DPT - Founder of Pelvic PT Rising & PelvicSanity
Organizing Live Events, Holding Boundaries and Taking Your Passion to the Next Level
Length: 59 minutes
Founder of Pelvic PT Rising, PelvicSanity Pelvic Health and Wellness, and author of The Pelvic PT Rising podcast and The IC Solution. Nicole Cozean is a pelvic health specialist, author, and entrepreneur dedicated to changing the way we do pelvic health. Her clinic, PelvicSanity, specializes in treating complex pelvic health cases and is one of the largest cash-based practices in the country. Nicole’s Pelvic PT Rising business mentorship has helped more than 200 pelvic health practices start, hire, grow and scale. Along with Jessica Reale, Nicole co-founded the annual PelviCon conference – the first conference by and for pelvic health, bringing together the brightest minds and more than 400 leaders in the field for an incredible in-person event.
Ashley Nowe - Owner of Get Mom Strong
Breaking Out on Your Own, Connecting With Your Customers and Finding Mental Balance
Length: 40 minutes
Ashley Nowe, a mom to four boys, is a certified Pre and Postnatal Corrective Exercise Specialist and Nutrition Coach. Her journey of teaching moms to heal was born from her own struggle with diastasis recti after the birth of her twins. Ashley is the founder of Strong Like a Mother (SLAM), a total-body health and fitness program that loves your core and pelvic floor. To date, she has helped more than 50,000 women stay strong during pregnancy, heal postpartum, get strong as hell, and ditch diet-culture once and for all.
Dr. Heather Jeffcoat, DPT - Founder of Femina PT & Fusion Wellness PT
Ranking on Google, Media Growth and Hiring the Right People
Length: 44 minutes
Dr. Heather Jeffcoat, DPT is an orthopedic and pelvic health physical therapist and the owner of Fusion Wellness & Femina Physical Therapy with three locations in Los Angeles. She is the current President of the Academy of Pelvic Health Physical Therapy and on the Advisory Board of the International Pelvic Pain Society. In 2020 she founded a non-profit that allows low-income individuals access to free, high-quality pelvic floor physical therapy, which has provided over 100 no cost visits to various underserved populations. Her passion is providing pelvic health education, resources and treatment for all.
Katie Goss - Co-Founder of Whealth
Organic Growth, Partnerships, Contracts and Finding Balance With Social Media
Length: 40 minutes
Katie has grown and scaled two successful businesses in the chronic pain and movement industry by leveraging the power of organic marketing and consistent hard work. She’s spoken in the US and internationally on these topics, educating other professionals and sharing her story with pelvic health, chronic pain, and hypermobility (hEDS). She took her background as a medical provider, her love for movement, and her frustrations as a patient and turned them into a profitable business model.
Dr. Jennifer Crane PT, DPT, OCS, ATC - Founder of Cirque Physio
Niching Down, Following Your Passion, and Simplifying Complex Projects
Length: 38 minutes
Dr. Jen Crane is known for her innovative approach to injury prevention and performance optimization in artistic athletics. As a dual credentialed physiotherapist and athletic trainer, she’s spent her career working with athletes and artists of all levels, from amateur acrobats to Cirque du Soleil artists and Olympic gymnasts. Jen also specializes in assessing, treating, and empowering individuals with hypermobility disorders. In addition, she is an active supporter and advocate for the LGBTQ+ community and is currently collaborating with surgeons worldwide to develop standardized post-operative protocols for gender-affirming top surgery in athletes.
Lara Heimann - Owner of LYT Yoga
Self Care, Conscientious Growth and Building a Team You Trust
Length: 39 minutes
A practicing physical therapist and yoga teacher for 27 years, Lara opened the first official LYT Yoga Studio, Yoga Stream, in Princeton, NJ in 2011 and began to share her teachings through an online platform, the LYT Daily. The LYT yoga method in-person and online teacher trainings have codified her technique which is now shared by hundreds of teachers around the world. Additionally, Lara teaches international retreats, workshops, and festivals and shares her passion for movement and wellness on the award-winning ‘Redefining Yoga’ podcast with over 3 million downloads. Lara is also a certified Natural Food Chef and a certified Holistic Health Coach. She lives a vegan lifestyle with her husband, two children, and beloved animals.
Joy Black
Focusing on a Small Niche and Listening to Your Audience
Length: 48 minutes
Joy Black is an avid rock climber, kettlebell enthusiast, and trail runner. She is a Mom of three, and is living the craziness of having a teenager, toddler, and infant all at the same time. She truly believes that we are all much stronger than we realize; we just need someone to help us tap into that potential.
With over a decade of experience training and coaching, Joy has combined her love of strength training, climbing, and movement with extensive knowledge on training during pregnancy and postpartum. She is on a mission to equip climbers with knowledge and strength that will empower them during their journey as a pregnant and/or postpartum climber.
If there was ever anyone that could casually find a way to use the words ‘climbing,’ ‘ pelvic floor’ and ‘breath mechanics’ in the same sentence…it’s Joy.
Dr. J Michelle Martin, PT, DPT - Owner of JMM Health Solutions
Community, Making an Impact and Setting Boundaries
Length: 40 minutes
Dr. Juan Michelle Martin, PT, DPT is a pelvic floor physical therapist, with training as full spectrum doula, reproductive health coach and sex counselor. She is the owner of JMM Health Solutions, a concierge pelvic health practice in the Atlanta Metro area where she brings over 15 years of clinical experience as a physical therapist.
Over the last several years, she is focused on a holistic perspective to healthcare. An international speaker and 2x international and National best seller for the books “Your Life Is Worth It” and “The Pelvic Floor”, Dr. Martin enjoys educating individuals and communities about the importance of sexual and pelvic health. She is also a doula trainer for the National Black Doulas Association (NBDA) as well as for clinicians through a company she cofounded, The Pelvic PT Doulas. Dr. Martin is active in a variety of national and international professional groups along with faculty for the Obstetric Committee of the Academy of Pelvic Health for the American Physical Therapy Association.
When not working, she can be found spending time with her family or on the volleyball court coaching youth volleyball.
Jill Coleman
The Market Isn’t Saturated, Vulnerability PRs and Product Launches
Length: 40 minutes
JillFit started out as a daily fitness and nutrition blog back in 2010, when I was a full-time personal trainer and group fitness instructor working 70+ hours a week. Armed with an ACSM personal training certification and a Masters degree in Nutrition, I’d get home late from the gym and stay up all night blogging. I also slowly took on 1:1 fat loss coaching clients. Fast forward 18 months and JillFit had grown to a 6-figure online fitness brand with 5 fat loss coaches and over 100 virtual clients!
At that same time, I was overcoming my own body struggles. As a previous fitness competitor and a fitness model with 7 covers to my name, I’d placed so much of my self-worth on my looks and my body, to the point that I became completely obsessed with food and over-exercised. Over the next few years, I developed my own nutrition philosophy, #Moderation365, to automate consistent and healthy eating habits. Since then JillFit has helped over 10,000 women do the same using this method (we now certify coaches in #Moderation365!) After investing in my very first business coach in 2012, I quit all my in-person training and moved fully online. Followers and other professionals began asking me how I was doing what I was doing, and as a result, I started sharing business tips, tools and strategies. That same year I launched my first business mentorship, Best of You Business, and did my first 5-figure launch. Since then, JillFit has grossed over 6M in revenue and more importantly, we’ve helped thousands of health, fitness and nutrition professionals start and grow their online businesses so they can quit their 9-to-5s and create the time freedom, autonomy and fulfilling careers they’ve always dreamed of.
Dr. Jill Zimmerman, DPT - Owner of Perfectly Fit
Staying True to Yourself on Social Media, Vulnerability and Running an In-Person Business
Length: 40 minutes
Dr. Jill Zimmerman, DPT is a Physical Therapist who left the traditional outpatient ortho model for a better life. She now owns a cash pay PT/training studio in Charleston, SC. During the pandemic, Jill took to social media as a way to build a broader audience. She speaks about human movement to both professionals and non-professionals in a way that is real, easy to consume and approachable. Her work balances art and skill and shows a deep respect and appreciation for the subtle challenges of coaching general population clients. She now teaches movement professionals online as interest has grown around her understanding of the pelvic floor, breath and strength as tools for physical resilience.
Suzanne Scott Edwards - Founder of AlphaMamas Fitness
Low Ticket Products, Facebook Groups and Forging Ahead
Length: 44 minutes
Suzanne Edwards is a lawyer turned postpartum fitness coach turned business consultant and growth strategist for online fitness brands. She is the founder of AlphaMamas Fitness and grew her successful postpartum digital fitness business from $0 to multiple six figures in only 10 months. Suzanne now does consulting work for other fitness brands to help them grow and scale past 6 or 7 figures using a low-ticket digital program model.
Suzanne is a mom of 3 (including twins) and finds joy in homeschooling her children while running her fitness and consulting businesses from home. She loves being outdoors, running marathons, reading with her kids, and is always up for traveling and adventure. Disney World is always on the table.
Dr. Lashonda Jones, PT, DPT - Owner of Core Elevation Fitness & Wellness
Going Virtual, Sharing Your Story and Building Your First Program
Length: 41 minutes
Dr. Lashonda Jones is a licensed physical therapist, certified personal trainer, pregnancy and postpartum corrective exercise specialist and owner of Core Elevation Fitness & Wellness. She has over 16 years of experience in orthopedics with the last 5 focused on pelvic/postpartum rehab.
She provides 100% virtual services to women all over the world, specializing in diastasis recti, post-c-section, and pregnancy/postpartum corrective exercise training through her online consultations, programs, e-books, and workshops. She also provides business coaching and mentorship to PTs seeking to grow their services in the online space.
Lynn Schulte - Founder of the Institute for Birth Healing
Building an Offer, Personal Growth and Creating an Online Summit
Length: 66 minutes
Lynn Schulte is a Pelvic Health Physical Therapist for over 30 years and founder of the Institute for Birth Healing. She has been helping moms heal from all the issues women experience after birth and is now teaching courses to bodyworkers to help them do the same. She found a common birth pattern that shows up in the pelvis after birth and knows how to effectively release these patterns. Knowing we are more than just our bodies, Lynn works on all levels, physically, energetically, and spiritually with women to help them access their full potential. She also teaches bodyworkers how to work with the energy of the body and how to access and use your intuition in your bodywork sessions. She offers a certification process to help birth professionals become Birth Healing Specialists.
Lynn holds a Bachelor of Science in Physical Therapy from St. Louis University, Missouri. A true teacher, Lynn continues to supplement her professional experience with training to complement and update her practice.
Katie St. Clair - Creator of The Empowered Performance Course and Academy
Balancing Time, Managing Overwhelm and Trusting Your Own Intuition
Length: 43 minutes
Katie St.Clair is a strength and conditioning coach who has been training for over 25 years. She is the creator of The Empowered Performance Course and Academy, where she teaches an inside-out approach to movement. She believes that understanding complex concepts regarding the body requires cooperation, critical thinking, and creativity.
Dr. Stacie Barber - PT, DPT, CSCS, USAW-L1SP - Founder of The Physio Fix
Adapting Your Business Model, Staying Consistent and Becoming a Brand Ambassador
Length: 40 minutes
Dr. Stacie is the founder and owner of The Physio Fix, a cutting-edge physical therapy and sports performance coaching company. In 2017, after burnout in a traditional clinic setting, she set out on her own to change the way care is provided. She leveraged her medical degree and personal training background to amass a large social media following and build a referral base. Then, in the midst of the pandemic, she opened her own facility. She now has a 10-person team that serves clients locally in Phoenix, Arizona, and internationally online. Dr. Stacie's passion for physical therapy developed as an NCAA scholarship gymnast and she is now a competitive barbell athlete...and a dog mom of 5!
Gina Conley - Founder & Head Coach of MamasteFit
Social Media Growth, Viral Content and Tips for Starting Out
Length: 47 minutes
Gina Conley has her masters in exercise science, specializing in perinatal fitness and birth support. Gina supports her community with her perinatal fitness training facility, MamasteFit, and as a birth doula. MamasteFit has over 200k followers on Instagram, gained organically over the past 5 years, with most of their growth in the past 3 years. Gina and her sister, Roxanne, a labor and delivery nurse, have figured out how to use social media to reach millions of people each month to educate them on the importance of perinatal fitness and the science of birth. Gina has used social media to create a successful online business that supports thousands of clients each month.
Betsy Petry-Johnson, PT, OCS
Marketing Messaging, Educating Your Audience and Putting Yourself Out There
Length: 44 minutes
Betsy is a physical therapist with nearly 20 years of experience and a Board certification in Orthopedics. Before becoming the mother of triplets, she worked in orthopedic clinics across the United States and the UK. However, motherhood for her was a bit of a baptism by fire. Despite competing on a national level in water skiing, as well as recreationally dabbling in triathlon and rock climbing, she was unprepared for and quickly humbled by 35 weeks of a triplet pregnancy. Of course, this was followed by the monumental task of caring for 3 babies in a country that was not her own.
As one might imagine, this experience has been life-altering in every way, and Betsy now finds herself in several positions she never imagined. Not only as a mother of homeschooled triplets but also a business owner, working 100% online, and a passionate advocate of all things pelvic floor.
Dr. Sarah Duvall, PT, DPT
Business-Building (Both Online and In-Person), Personal Growth, Sustaining the Long Haul without Burning Out
Length: 60 minutes
A wife, mom and adventure sports athlete, Sarah is a women's health and fitness specialist. As founder of Core Exercise Solutions – a center for continuing education – Sarah is passionate about empowering individuals to learn and grow in their own journey of healing. She’s educated thousands of participants through her internationally popular continuing education courses. When she is not hanging off the side of a mountain, Sarah enjoys presenting at www.CoreExerciseSolutions.com and figuring out how her patients can continue to pursue their dreams and lead strong, adventurous lives.
